Rosari, Dina. “Ethical Branding and Consumer Trust in Emerging Markets: A Comparative Systematic Review of Local and Global Brands in Indonesia”. TechTalent & Business Review 1, no. 2 (July 30, 2025): 13–30. Accessed April 4, 2026. https://apinusa.com/index.php/TTBR/article/view/15.